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Comment on "The Year in Mac Development 2007"
by Blain — Jan 03
I'm not sure the folks that are looking for cheap, low-end commodity hardware are really potential Apple customers.

Those folks won't buy Macs, because they're looking for the Intel Inside stickers. Yes, I'm joking, but admit it: it's true. There will always be those that see computers as disposable objects. And I'm willing to bet that a sizable majority of the low-end PC sales are because the buyers' old systems became so bogged down with malware that it's a failure of the CPU or hard drive, even when the hardware's fine.

From an investment standpoint, almost nothing loses value year over year as fast as a computer. And as for price matching, I have only one word for you: Performa.

I'm not sure really big business care about the "amazing" factor.

With enterprise, the ones buying are not the ones using. That's such a huge hurtle that you really have to be careful what you wish for. Suppose you wake up tomorrow, and all the businesses have switched over to Macs and Cocoa.

But business models won't change, and neither will specs by committee, nor backwards third-party API designs or oceans of third-rate programmers that don't "Get it". Imagine this, but with aqua buttons. Core animation can only do so much!

I have to agree with the frustration of how the CocoaDev job board is empty. But it's part of the tongue-in-cheek nature of the "Indie dev" name. You want to make apps you care about. But I'm willing to wager that it's not enterprise-level apps, regardless of the API. Even with NSObjects, do you really care about merging synergies with B2B CRM that will maximize ROI on your BBQ?

Wanting to be a small fish in a small pond is counterintuitive. I'm still trying to learn that, too. Wil Shipley's talk makes a lot of points, and it's worth a re-listening.
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