Would data have approved the VW "Lemon" ad in the '60s?
Taken at face value, the ad was denigrating to the product, but to the more creative mind it had a reverse psychology.
This is not to say engineers aren't creative, or wouldn't get the advert, but having worked with business development people, engineers and project managers who see design as a thing 'that has to be done, I suppose' or as provision of screenshots, I can see how the soul can be sucked from talented designers by the data mentality.
by Richard Earney — Mar 23
Taken at face value, the ad was denigrating to the product, but to the more creative mind it had a reverse psychology.
This is not to say engineers aren't creative, or wouldn't get the advert, but having worked with business development people, engineers and project managers who see design as a thing 'that has to be done, I suppose' or as provision of screenshots, I can see how the soul can be sucked from talented designers by the data mentality.